Digital Banking Solutions for Banks and Credit Unions
FULL FUNNEL MARKETING

Create personalized campaigns with financial services marketing automation

Build powerful, always-on campaigns designed to amplify engagement marketing strategies with financial services marketing automation. Boost marketing engagement and retention, and unlock opportunities in every interaction.

Attract. Engage. Retain. All with Alkami.

Alkami Full Funnel Marketing includes customer insights & marketing automation, transaction data cleansing, predictive AI modeling and channel integrations.
How We Do It

Build personalized campaigns in minutes that drive deposits, lending and more 

Provide the right message at the right time. Easily turn account holder interactions into conversions that drive revenue with automated marketing campaigns that tailor messaging based on account holder behavior.

Get results by aligning messaging with account holders’ behaviors and preferences 

Help forecast what account holders need. Offer loans that support their personal goals and lending needs. Omnichannel delivery ensures you reach account holders where they are, with a message they care about.
Collect and keep deposits at your institution

Identify and activate potential business banking relationships

Build profitability by leveraging account holder insights to build opportunities for business banking relationships. Design streamlined experiences based on individual insights. Launch marketing campaigns that engage with the right business accounts and help them with their next strategic financial decision.
FINANCIAL SERVICES MARKETING AUTOMATION

Magnify the impact of your marketing engagement

Generate revenue with a full funnel marketing campaign that takes minutes to set up—all on a platform you can depend on.

Always-on campaigns

Automatically optimize audiences daily using insights from curated and enriched data to drive more revenue.

Competitive intelligence

Understand competitors involved with your account holders to strategize how to win back their business.

Predictive AI

Increase marketing engagement, growth, and retention with artificial intelligence in banking.

Automated attribution reporting

Track your marketing campaign ROI almost instantly. Accurately connect your marketing engagement to profits.

Ready to run targeted marketing campaigns that outperform?

“Alkami’s Customer Insights & Marketing Automation platform has allowed our financial institution to keep pace with the big banks, without adding overhead that would be required for us to do it on our own.”
Marketing SVP
Regional Bank with $2.5B in assets
“We know how many members have mortgages elsewhere and the specific financial institution where that mortgage is held. This has really helped us develop very targeted and measurable campaigns. It’s pretty incredible from a marketing standpoint.”
Cheryl Dutton
SVP & Chief Marketing Officer
Altra Federal Credit Union
“It didn’t take us long to feel like our Client Success Manager was another person on our marketing team.”
Ben Udell
SVP Client Experience
Lake Ridge Bank
“With Alkami Customer Insights & Marketing Automation, we know if our customers are making mortgage payments or auto payments to another lender. We can discuss our products with those customers, and offer them the great specials we currently have.”
Patty Ostrout
SVP of Retail Banking
North Brookfield Savings Bank

Explore Data & Marketing Solutions

Data & Marketing

Explore solution

Predictive AI

Explore plan

Data Insights

Explore plan
J.D. Power 2025 Mobile App Platform Certification ProgramSM recognition is based on successful completion of an audit and exceeding a customer experience benchmark through a survey of recent servicing interactions. For more information, visit jdpower.com/awards.